The Power of Decluttering: From Debt to a 6-Figure Business

Isabel Varela, holistic business coach and founder of Repurpose Your Life™, seated in her creative workspace in a bold red suit, representing empowered leadership and aligned entrepreneurship.

Photo Credit : Ricky Cortez

My perfect drug (shoutout to Nine Inch Nails) wasn’t pills, booze, or weed. It was shopping. Fashion. Identity. Control.

But what I didn’t know then — was that the very thing that almost ruined me... would become the heart of the business that saved me.

For 1 year and 8 months, I didn’t shop. Not even for new underwear.

That was the first step. Paying off $100K in debt was the next.

The truth? I didn’t just stop shopping. I started seeing fashion differently — especially after my second wake-up call in 2015: watching The True Cost. (Whew. Whole other blog coming on that…)

But it wasn’t until I decluttered — physically, emotionally, mentally, energetically, and sustainably — that things really began to shift.

I started three businesses just to keep myself afloat:
✔ An Airbnb biz so I didn’t have to pay rent
✔ A custom design + alterations business (yup, I’m a celebrity master tailor)
✔ And coaching — which I fell into, and then fell in love with.

And through it all, I kept thinking I needed better strategy. More hustle. A sexier funnel. But none of that mattered… because what was actually blocking me?

All. The. Sh*t.

Old stories. Heavy emotions. Traumas tucked in between designer bags and forgotten dreams.

I didn’t need a new business plan.

I needed a new baseline.

And so do my clients.

I’ve now coached over 80 entrepreneurs — and guess what they all had in common?
It wasn’t their offer. Or their niche. Or their pricing.

It was the clutter — the inner resistance that keeps us stuck in the cycle of starting, stopping, and sabotaging ourselves.

That’s why decluttering is the first step of every transformation I guide.

It’s the thing no one talks about, but the one thing that makes everything else finally click.

And as I cleared, my mission became clear, too:

This wasn’t just about organizing closets.
This was about coming home to yourself.

This is how Repurpose Your Life™ was born.

Not just a business. Not just a method.

A movement for women who are ready to stop performing — and start building from their truth.


Spiral graphic illustrating the Repurpose Your Life™ method — Declutter, Repurpose, and Transform — designed to guide visionary women through aligned business growth.

Photo Credit to Aldine Villegas

💫 The Repurpose Your Life™ Method:

Step 1: Declutter (Break Free + Face the Truth)
– Clear physical, mental, emotional, and energetic clutter
– Identify limiting beliefs, old patterns, and self-sabotage
– Release distractions, perfectionism, and fear-based blocks

Step 2: Repurpose (Turn Pain into Power)
– Rebuild your mindset and business model with intention
– Align with sustainability, purpose, and embodied leadership
– Activate your gifts, talents, and deeper soul work

Step 3: Transform & Rise (Lead with Legacy)
– Scale your impact while staying energetically aligned
– Embody your truth in every room, every offer, every dollar
– Create transformational results for yourself and your clients

I’ve built businesses from my talents. But this one?

This one was built from my truth.
And that’s why it transforms people.

✨ If you’re ready to build a life and business that reflects who you truly are — not just what the world expects...

Welcome to Repurpose Your Life™.
We’re just getting started.


✨ Ready to Build From Who You Truly Are?

If you’re ready to clear what’s heavy and step into the business (and life) your soul came here to lead — you’re in the right place.

💫 Start with the Vision to Reality Toolkit — your sacred starter guide to aligned business and legacy.
👉Click Here

📩 Follow me on Instagram @iamisabelvarela to get more support on your next step.


👇 More Stories That’ll Move You:

Before You Burn Out, Declutter | Learn the 5 layers that block alignment + how to clear them
Why Rituals Are My Business Strategy (And Why They Actually Work) | How spirituality actually supercharged my business
How I Transformed a $100K Shopping Addiction into a Holistic Business Model

Let these stories guide you back to your own truth. Because who you are is enough — and more than enough to build something real.

With Love and Purpose,

Isabel Varela

Legal Disclaimer:
The Repurpose Your Life™ constitutes proprietary intellectual property owned solely by Isabel Varela. All associated concepts, language, structures, methodologies, and original content—whether presented in written, visual, or verbal form—are protected under applicable copyright, trademark, and intellectual property laws. Any reproduction, redistribution, adaptation, or commercial use of this content without express written consent is strictly prohibited and may result in legal action.
This material is intended for personal insight and educational purposes only. Unauthorized use, replication, or misrepresentation of this work will be considered an infringement.
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How I Transformed a $100K Shopping Addiction Into a Holistic Business Model